GUIDI – TUSCAN LEATHER HERITAGE, AVANT-GARDE FOOTWEAR & LEATHER GOODS

ENTERING THE HERITAGE WORLD OF GUIDI LEATHER

Guidi traces its roots to 1896, when the family-owned tannery was founded in Pescia, Tuscany — a region with centuries-old expertise in leather craftsmanship. Today, Guidi continues that heritage by producing artisan leather footwear and accessories: hand-crafted boots, shoes, bags, belts, wallets and more.

Guidi’s products are — first and foremost — about leather as living material. Using vegetable-tanned hides, they apply slow, traditional tanning and finishing processes. Each item bears the natural grain, subtle imperfections and potential to age beautifully over time. Their signature object-dyeing and wash treatments give leathers a soft, worn-in patina right from the start — a raw, tactile aesthetic that matures with every wear.

Whether it’s boots, bags, belts or wallets — Guidi delivers a full-range leather wardrobe rooted in Italian craftsmanship, raw elegance, and minimalist yet expressive design.

HERITAGE & CRAFT: FROM TANNERY TO HANDMADE GOODS

Guidi began as a traditional leather tannery — the “Conceria Guidi Rosellini” — supplying tanned hides to shoemakers globally. After more than a century of perfecting the art of leather dyeing, in 2004, the brand transformed from hide-supplier to creator of finished products: with its first handcrafted shoes, Guidi launched what has become an iconic footwear and leather-goods line.

This history gives Guidi a unique advantage: full control of leather quality from raw hide to final product. The same tannery that selects and treats the leather crafts the shoes and accessories. This vertical integration ensures that the leather’s natural qualities — grain, texture, toughness — are preserved and celebrated throughout production.

Guidi refuses mass production logic; production is only started after an order is accepted from a retailer. Every product reflects slow craftsmanship: hides soaked and vegetable-tanned, then dyed “by object” — fully assembled pieces placed in tannery drums for uniform coloration. This produces the brand’s signature soft, wash-effect surfaces and distinctive, lived-in look.

DESIGN LANGUAGE: RAW ELEGANCE, MINIMALISM & WEAR-WITH-CHARACTER

What defines Guidi’s aesthetic is a blend of raw simplicity and experimental elegance:

• natural-grain horse leather, tough calf or exotic hides (including kangaroo) for boots and shoes
• washed-out, vegetable-dyed or object-dyed leather giving soft texture and subtle tonal variation — surfaces that react to wear and age naturally
• minimalist silhouettes for footwear — boots and shoes that avoid flashy logos, letting leather and form speak instead
• leather goods (bags, belts, wallets) crafted with the same care: full-grain leather, visible natural grain, simple design that emphasises material integrity over decoration
• a philosophy of “imperfection as identity”: small irregularities, creases and grain variation are not flaws, but part of each object’s unique character and history

This design stance appeals to people who want long-lasting, evolving leather goods — pieces that tell their own story over time.

VERSATILITY: FROM FOOTWEAR TO FULL LEATHER WARDROBE

Because of its broad collection — footwear, bags, belts, wallets, accessories — Guidi offers a complete leather lifestyle. Their boots and shoes adapt to urban wear, rugged wear or avant-garde styling; their accessories complement those outfits with the same tonal depth, texture and handcrafted presence.

With Guidi, someone doesn’t just buy a shoe — they invest in a leather wardrobe where every piece shares the same soul: Italian tanning tradition, artisanal workmanship, material authenticity, and understated personality.